On Page SEO Tips for Link Distribution

An article found at sitepronews.com

“Ever wondered how to get more from your on page SEO factors? Well then here is a quick tip. Off page SEO such as external links and their respected reputation (their age, authority and flow) can only get you so far, ultimately, what you do with your on page factors are where the ranking battles are won.

On page SEO and content account for well over 60% of the equation when considering competitive rankings. Low hanging fruit, such as keywords with less than 300,000 competing pages can all be acquired with bully techniques such as links and off page factors, but once you target more aggressive keywords, you will need to use finesse and refinement to hit the top 10 results.

Here is one tactic you can employ to take the pages you have and get more from each. Going back to edit / refine on page link distribution can shed extra pounds to make a website lean, focused and buoyant in the SERPs.

Proximity matters: Proximity of keywords to key modifiers, proximity to other links, and the higher up in the code your main ingredients are the better. For example, if you have a page that has 25 outbound links all being followed with no restrictions (such as using a rel=”nofollow”) or using javascript to house links that you want to exist outside of the realm of search engines.

The reason being, each link with anchor text or an image with a location is sending a portion of link weight to the target page from the page hosting the link. The more followed inbound links a page has, the more equity it has to redistribute for ranking factors.

The concept is, to fortify each page with aligned inbound anchor text from within the site and from outside of the website. The synergy they create is like a dynamo that reciprocates onto itself to propel the site forward in the search engine result pages.

Now, here is the tip:

Just like real estate, location matters with each link on each page. If they are wide open or diffused, then you are sending a mixed signal to search engines. Search engine spiders read from left to right, when they encounter a link, they crawl it based on continuity and prevalence. They key factor here is, you can tell them which ones are more important than other when page sculpting to achieve optimal performance for each link.”